A Truly Spirited Summer of Sun, Sand, and Seltzer at Tru by Hilton Properties

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Hilton Hotels & Resorts | June 27, 2024


Tru by Hilton Pompano Beach Pier | © 2024 Hilton

This summer, Tru by Hilton and Truly Hard Seltzer have teamed up for a second year to bring you a Truly Summer Giveaway, a chance to make your summer even more memorable. As the summer sun warms the coastlines and beach towns, Tru by Hilton invites you to experience a spirited summer getaway. With properties nestled in prime summer destinations, each hotel offers a unique blend of comfort, convenience, and local flare.

The Grand Prize winner, selected in early August, will receive a 2-night stay at any Tru hotel, a $500 gift card to make their trip Truly Summer, as well as Tru and Truly branded swag. This is your chance to make the most of the summer season! For even more chances to win, 6 additional winners, selected each week of the promotion, will receive a 1-night Stay at a Tru by Hilton of their choice as well as some fun summer prizes.

How to Enter

To enter the Truly Summer Giveaway, open June 17 – July 31, 2024, Tru guests and fans can tell us about a trip they’d like to take that would make them feel like it’s Truly Summer. To enter, visit this link, scan a QR code at a Tru hotel, or swipe up on Tru’s Instagram posts to access the giveaway entry page.

Experience a Truly Remarkable Summer

Looking for inspiration for your next summer getaway? Visit any of these Tru by Hilton properties where you can experience a summer to remember and enter to win one of the Truly Summer Giveaway prizes.

Tru by Hilton Destin

Tru by Hilton in Destin, Florida | © 2024 Hilton

Nestled a few minutes from Henderson Beach State Park, Tru by Hilton in Destin, Florida, is the perfect spot for beach lovers. After a day at the beach, unwind with a cold beverage available at Tru’s Eat. & Sip. Market, and let the tropical flavors enhance your seaside experience.

Tru by Hilton Baltimore Harbor East

Located in the heart of downtown Baltimore, this property offers a blend of urban excitement and serene waterfront views. Back at the hotel, grab a seltzer and toast to the city lights reflecting on the water.

Tru by Hilton Baltimore Harbor East | © 2024 Hilton

Tru by Hilton Pompano Beach Pier

Just steps away from the sandy shores and the iconic Pompano Beach Pier, this property boasts a heated pool, hot tub, and a rooftop bar with stunning ocean views. The vibrant atmosphere is perfect for enjoying a drink while watching the sunset over the Atlantic.

Tru by Hilton Pompano Beach Pier | © 2024 Hilton

Tru by Hilton Mt Pleasant Charleston

Tru by Hilton Mt Pleasant Charleston | © 2024 Hilton

Experience southern charm in Charleston, South Carolina. With an outdoor pool and patio, it’s a great spot to relax with a refreshment after a day of exploring the city’s rich history. Attractions like the beaches at Sullivan’s Island and the Isle of Palms, Boone Hall Plantation & Gardens, and Patriots Point are about five minutes away, while downtown Charleston is within eight miles.

Tru by Hilton Asheville East

Nestled just off State Highway 70, this property is a gateway to the enchanting Asheville. Just minutes away from Downtown, the Biltmore Estate, and the Asheville Municipal Golf Course, it’s a haven for explorers. Back at the hotel, take a dip in the heated outdoor pool or flex your muscles in the fitness center. As the sun sets, imagine relaxing on the poolside deck, sipping a crisp seltzer, while the Appalachian Mountains paint a breathtaking backdrop.

Tru by Hilton Asheville East | © 2024 Hilton

“I think it’s a great summer promotion. This is the second time Tru by Hilton has partnered with Truly Hard Seltzer to provide guests and fans the chance to win fun summer prizes in their Truly Summer Giveaway. This is also the second year that IMI Agency’s Michael Logan and Creative Services Department (CSD) have worked with the Tru team to Implement and provide design collateral and other creative aspects of this promotion.”

“This is the second time that I have worked with Tru by Hilton and Boston Beer Company (Truly Hard Seltzer) to implement the Truly Summer Giveaway promotion,” said Michael Logan, Account Manager, IMI Agency. “From ideation to launch, it was such a fun process collaborating with the Tru stakeholders to develop contest rules and the overall promotion structure. We provided the teams with strategic expertise, including tied-house restrictions and hotel operations, while IMI’s talented CSD designed the promotion’s on-property collateral while IMI’s Tech Team hosts the Truly Summer Giveaway QR code that guests scan to enter the contest.”

This summer, let Tru by Hilton and Truly Hard Seltzer help you toast to your travel experiences. Now, with Truly Hard Seltzer available at participating Tru by Hilton hotels, your summer getaway can be even more refreshing. Enjoy functionally fun-sized rooms, start your day with our complimentary breakfast featuring pancakes, and relax in Tru’s vibrant lobby while enjoying a lively libation from our 24/7 market. Share your Truly Summer story and join the celebration of sun, sand, and seltzer.

Stay tuned for the grand prize announcement in early August and keep updated on all things Tru by visiting the Tru by Hilton Instagram.